Packaging Design

Packaging that survives the freight, sells on the shelf.

From kraft mailers to retail boxes with window cutouts, packaging is designed alongside the product — so brand presentation, drop protection and carton efficiency land together.

Retail · ecommerce · transitFBA-friendly carton specsDrop-tested before bulk
Packaging moodboard with kraft box, paper hangtags, twine, fabric swatches and amber bottle on cream linen
Drop-test ready 1.2 m, 6 sides
Recent work

A glance at the moodboards we've shipped.

Packaging styles tuned to brand and category — from minimalist sustainable kraft to retail-ready box-and-window.

Design inputs

What to send with the brief.

The faster these inputs land, the faster the first concept comes back. Missing assets are the most common cause of packaging timeline drift.

Brand assets

Logo files in vector, brand color palette, typography references and any required visual elements.

  • Logo (.ai / .svg)
  • Brand color palette
  • Typography references

Copy & claims

Product name, primary claims, ingredient lists and translations for each destination market.

  • Product name & subline
  • Approved claim list
  • Multi-language copy

Compliance

Required certifications, recycling marks, country-of-origin and any regulated icons or warnings.

  • Recycling / compliance marks
  • Country-of-origin rules
  • Regulated warning text

Box structure

Preferred form factor, retail vs. ecommerce intent, window cutouts and any inner-tray needs.

  • Folding carton / mailer / sleeve
  • Retail vs. ecommerce intent
  • Inner trays & inserts
Branded packaging system with folding cartons, hangtags and small product samples on cream linen
Concept review · launch capsule
Why structure matters

A beautiful box that fails the drop test isn't beautiful for long.

Every concept is reviewed alongside the product sample on a real warehouse line. Carton dimensions, drop performance and barcode scan-rate are validated before bulk so the unboxing experience and the freight reality stay aligned.

  • Drop test at 1.2 m on six sides before bulk approval
  • Carton volumetric weight calculated against shipping mode
  • Barcode scan-rate validated above 99% on bulk samples
  • Retail-ready cartons reviewed against shelf and FBA specs
From concept to shipment

Five steps. Three weeks for most projects.

Each step is a written sign-off — concept, dieline, sample, drop test, bulk.

Step 1

Concept

Two visual directions delivered as flat mockups based on your brief. We pick one to move forward.

Step 2

Dieline & artwork

Production-ready dielines, artwork files and color callouts shared for review and approval.

Step 3

Sample carton

Physical sample produced and shipped. Photos and video of the unboxing experience shared with the sample.

Step 4

Drop & barcode test

Sample carton drop-tested with the product inside. Barcodes validated against scanner standards.

Step 5

Bulk run

Bulk packaging produced in parallel with the product. Pre-shipment inspection covers both.

Discuss packaging

Send a brief, receive two visual directions in two weeks.

Brand assets, target market, preferred box form and quantity range — that's enough to start. The team replies with a packaging plan and timeline.